For Resellers

Our Resellers

Ingram Micro's Value Proposition

To assist resellers in becoming more profitable by:

  • Identifying market opportunities
  • Enabling resellers to focus on their core competencies and leverage our capabilities
  • Providing resellers with resources for success
  • Focussing on delivering the best possible customer experiences
  • Providing solution-orientated product and service offerings
  • Adding complimentary technologies to enhance resellers' competitive advantage

Market Differentiator

  • The most comprehensive product range of any distributor in Australia.
  • World-class warehouse management systems to ensure fast and accurate processing of orders.
  • Largest stock holding in Australia to maximise order fill rates.
  • Largest credit provider in the industry.
  • Large range of both channel and end-user focused marketing initiatives allowing vendor specific campaigns to be developed to help push and pull through the channel.
  • Extensive market penetration including corporate, education, OEM, government, SMB and retail.
  • SMB and regional focus through the development of promotions, publications, marketing tools and blitz days tailored to the needs of resellers servicing SMB and regional areas.
  • Specialisation services, Ingram Micro Logistics and a dedicated consumer (retail) department and Comms Division - the Consumer Home and Office Division.
  • The dedicated Licensing Solutions team is highly skilled in the following vendors' licensing programs: Sage, Adobe, Business Objects, CA, Coordimax, Corel, McAfee, Microsoft, Red Hat, Symantec, Trend Micro and VMWare.
  • The Infrastructure Solutions teams provides resellers with support in sales, technical pre-sales, professional services, marketing, logistics and vendor engagement. Infrastructure Solutions covers server systems, storage, load balancing, networking, licensing and security technologies. Designed to give resellers of any size access to specialists that understand the most complex products demanded by end-users.
  • TechLink - the industry's leading reseller e-commerce Web site.
  • Intersell - an online tool that allows resellers to create their own professional looking marketing material for e-mail, fax or direct mail campaigns. It's available exclusively via TechLink and allows resellers to customise existing vendor materials with their own logo, contact details and pricing. Alternatively, they can use it to build their own campaigns with the information and images available on the site.
  • TechLink4U is a low cost, easy-to-use e-commerce solution available to qualified Ingram Micro resellers.
  • ExpoTech national road show - gives resellers a unique chance to meet vendor partners and Ingram Micro sales, marketing and technical staff.
  • With the Solutions Group, Ingram Micro supports resellers providing complex solutions to their customers. Twenty two solution-orientated vendors have been chosen to provide flexible and robust solutions across the target technologies of server, storage, networking and security, together with software licensing. Services include pre sales technical and engineering support, architectural consultancy, industry and technology specific business development managers, technical laboratory for demonstration and proof of concept, configuration and staging services, ISV engagement, training and education through the "Orbital" programme plus marketing and business development support.
  • Through Orbital, the Ingram Micro Solutions Group provides a compelling learning opportunity to the channel, seamlessly administered and facilitated by the best training providers in the market. Training sessions are designed in collaboration with vendors and resellers in the areas of sales, marketing, technical, solutions and business management.
  • Mobility - as technologies converge, Ingram Micro offers the technical, educational and marketing support needed to guide resellers that may be new to the opportunities in this area. Ingram Micro's mobility offering include products from the top vendors in this area.
  • Data Capture/POS - Once considered isolated niche technologies, Auto-ID and Data Capture (AIDC), Radio Frequency ID (RFID) and Point of Sale (POS) are converging with related areas such as networking, security, mobile computing and storage - having a profound impact on business.